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Think Royln Branding, Marketing + E-Commerce Strategy
date
May 2017 - Present
skills
• Shopify Plus
• Creative Marketing
• Influencer Marketing
• Marketing Campaign Management
• Data Analytics
• Performance Metrics
• Paid Search Campaigns
• Customer Journeys
• Social Media Strategy
• Branding/ Storytelling
role
Brand Marketing + E-Commerce Manager
location
New York City
Managing the brand’s vision from concept to execution by integrating creative deliverables with strategic branding, marketing, and e-commerce initiatives. In our dynamic environment, I lead cross-functional teams to launch Direct-to-Consumer and Wholesale products while art directing and styling photoshoots in innovative ways. I also manage our e-commerce strategy—including optimizing our Shopify experience—and maintain detailed marketing calendars to ensure timely, impactful campaign rollouts.
