ABOUT ME
Hi, I’m Lindsey—a passionate storyteller and creative strategist currently thriving as a Creative Marketing + E-Commerce Manager at Think Royln. Every day, I get to combine my love for fashion, design, and digital innovation to build influencer-driven campaigns, launch exciting products, and craft engaging brand stories.
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Before joining Think Royln, I sharpened my skills in content creation at Cara Benevenia and gained hands-on PR and social media experience with Francesca Liberatore. My journey began at Marist College, where I earned a degree in Fashion Merchandising with triple minors in Business, Product Development, and Cinema Studies. Those years took me around the world—from trend forecasting in Japan to experiencing Fashion/Market Weeks in Milan and New York City—and each moment deepened my passion for creating positive change through innovation and empathy.
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Born in China and raised by a wonderfully supportive American family, I’m proud of my Asian American heritage, which has given me a unique perspective on life and creativity. A quote I live by is from The Beatles: “There’s nowhere you can be that isn’t where you’re meant to be.” This mantra reminds me to embrace every twist in my journey with gratitude and an open heart.

EDUCATION
MAJOR: Fashion Merchandising
MINORS: Business, Product Development & Cinema Studies
BACHELOR'S OF SCIENCE | 2017 -2021
MARIST COLLEGE
DIGITAL MARKETING | 2024
GENERAL ASSEMBLY
I've utilized my creative skills in brand development and storytelling to craft diverse marketing strategies for my final project. Leveraging digital tools such as social media, search strategy, SEO Optimization, Facebook Meta Business Suite & Google Analytics to boost brand awareness and measure my select campaign's KPIs.
(UI) VISUAL DESIGN | 2023
GENERAL ASSEMBLY
Collaborated and learned about topics such as brand & user research, layout & navigation, and typography, while designing wireframes for mobile & desktop.
